Legal / Cookies
Cookie Policy
Last updated: June 10, 2026
This Cookie Policy explains how True Mark Consulting, LLC DBA ArcasyaAI (“Arcasya,” “we,” “us,” or “our”) uses cookies and similar tracking technologies on our website at www.arcasya.ai (the “Site”). This policy should be read alongside our Privacy Policy.
1. What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, or mobile) when you visit a website. They allow the site to recognize your device, remember your preferences, and collect information about how you interact with the site. Cookies are widely used to make websites function efficiently and to provide analytics and personalization.
Similar technologies — including web beacons, pixels, local storage, and session storage — serve related purposes and are also covered by this policy.
2. Types of Cookies We Use
| Category | Purpose | Examples | Can You Opt Out? |
|---|---|---|---|
| Essential | Required for the platform to function. Without these, core features like login and session management do not work. | Auth tokens, session IDs, CSRF tokens | No — these are required |
| Functional | Remember your preferences and settings to improve your experience. | Theme preferences, language settings, last-visited page | Yes — via browser settings |
| Analytics | Help us understand how users interact with our Site so we can improve performance and content. | Page views, session duration, click paths, error logs | Yes — via browser settings or opt-out below |
| Marketing | Track visits across sites to measure campaign effectiveness and deliver relevant communications. | Ad pixels, UTM tracking, conversion tags | Yes — via opt-out below |
3. Specific Cookies in Use
The following table describes the primary cookies currently active on our Site:
| Cookie Name | Category | Duration | Purpose |
|---|---|---|---|
| sb-auth-token | Essential | Session | Supabase authentication session token |
| sb-refresh-token | Essential | 30 days | Refreshes your authenticated session |
| __session | Essential | Session | Platform session management |
| _arcasya_prefs | Functional | 1 year | Stores user interface preferences |
| _vercel_no_cache | Functional | Session | Vercel edge delivery optimization |
| _ga | Analytics | 2 years | Google Analytics — distinguishes unique users |
| _ga_* | Analytics | 2 years | Google Analytics — session and campaign data |
| _fbp | Marketing | 90 days | Facebook/Meta pixel for ad conversion tracking |
| _gcl_au | Marketing | 90 days | Google Ads conversion measurement |
Note: This list reflects cookies in active use at the time of this policy’s last update. As we add features and integrations, this list will be updated.
4. Third-Party Cookies
Some cookies on our Site are set by third parties. We do not control these cookies. The relevant third parties are:
- Google Analytics (analytics.google.com) — website usage analytics
- Google Ads (ads.google.com) — advertising conversion tracking
- Meta / Facebook (facebook.com) — advertising pixel and conversion tracking
- Calendly (calendly.com) — embedded scheduling widget
Each of these providers operates under their own privacy and cookie policies. You can review and opt out of their data collection through the links in Section 6.
5. Cookies and AI Features
When you interact with Arcasya’s AI features — including agent interfaces and platform tools — we use session-level data and functional cookies to maintain the continuity of your workflow. We do not use cookies to collect data for AI model training purposes. Inputs you submit to AI features are handled as described in our Privacy Policy, Section 4.
6. Your Cookie Choices
You have several options for managing cookies:
Browser Settings
Most browsers allow you to view, block, and delete cookies through their settings menus. Instructions for common browsers:
- Chrome: Settings > Privacy and Security > Cookies and other site data
- Firefox: Settings > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Edge: Settings > Cookies and site permissions
Note: Blocking essential cookies will prevent you from logging in or using core platform features.
Opt-Out Links
- Google Analytics: tools.google.com/dlpage/gaoptout
- Google Ads: adssettings.google.com
- Meta Ads: facebook.com/ads/preferences
- Network Advertising Initiative opt-out: optout.networkadvertising.org
Do Not Track
Our Site does not currently respond to browser-level Do Not Track (DNT) signals. We use the cookie categories and opt-out mechanisms described above as the primary means of honoring your preferences.
7. Cookie Consent
When you first visit our Site, you will be presented with a cookie consent banner that allows you to accept all cookies, accept only essential cookies, or manage your preferences by category. Your selection is stored and respected for future visits. You may update your preferences at any time by clicking the “Cookie Preferences” link in our site footer.
For visitors in the European Economic Area (EEA) or United Kingdom, we obtain your affirmative consent before setting non-essential cookies, consistent with GDPR and the UK PECR.
8. Changes to This Policy
We may update this Cookie Policy as our platform evolves or as applicable laws change. Material changes will be communicated via our cookie consent banner or a notice on our Site. The “Last Updated” date at the top reflects the most recent revision.
9. Contact Us
For questions about our use of cookies or to exercise your privacy rights:
True Mark Consulting, LLC DBA ArcasyaAI
23200 Deming Road, Cicero, Indiana 46034, United States
Email: info@arcasya.ai